What is the marketing landscape? In a nutshell, marketing landscape analysis is the study of many aspects of businesses and i...
What is AI and its introduction? Artificial intelligence (AI), refers to the creation of intelligent machines that can perfor...
What is usability testing? Usability testing is the process of assessing a product or service using real users. The participa...
Overview Brand tracking metrics measures consumers’ awareness and associations with a particular brand. It tracks the perfo...
The insurance industry has been witnessing massive changes on the back of powerful digitalization for the past few years. Thi...
The journey of OpenAI’s GPT (Generative Pre-trained Transformer) started with the launch of GPT-1, a generative language mo...
Over the years, technology has disrupted many industries, including property and casualty (P&C), health or life insurance...
We frequently buy goods and services from retail businesses, supporting the industry’s growth. The retail sector is one...
The e-commerce industry has been growing rapidly in recent years, and as a result, customer expectations are constantly evolv...
Studies show that carbon emissions generated by the internet, devices, and systems that support it account for 3.7% ...
